Streamlined Solopreneur: Optimize your systems, reclaim your time.
Joe Casabona, Podcast Automation Coach
What if you could save 12+ hours per week in your business? Being a solopreneur sometimes focuses too much on the “solo” part: doing all the jobs, figuring things out yourself, and spending too much time in your business. But we didn’t start out own solo business to spend all of our time at our desk. We did it because we want freedom: to travel; to spend time with our family; to watch a movie in the middle of a week day. That’s why Streamlined Solopreneur exists. Each week, host Joe Casabona talks about how you can build a better business through smarter systems and automated processes. He does this by bringing on expert guests, and sharing his own experience from years as a busy solopreneur parent — so that being a solopreneur feels…less solo. With every episode, you'll get insights, great stories, and 1-3 actions you can take today to improve your business processes and spend your time the way you want.
Categories: Technology
Listen to the last episode:
There's an old adage in construction that you should measure twice and cut once. The idea being that cutting is a permanent action. If you cut a piece of wood, you can't put it back together. So you should measure where you're cutting, make sure you're measuring it right, and double-check your work before you take that permanent action.
Now on the Internet, things aren't necessarily as permanent. Sure. Things that are online could be online forever. But as far as setting up a YouTube page or a podcast or a website, well, you can change them pretty easily. I just kinda made a decision and I ran with it. And now I'm kind of regretting that decision.
But because nothing is permanent on the Internet, I am rectifying that.
Top Takeaways:
- When rebranding your YouTube channel, focus on creating a clear and specific mission for your content. This will help the YouTube algorithm understand and recommend your content to the appropriate audience.
- Regularly review your analytics to see which videos are performing well and update those thumbnails and descriptions to optimize visibility. The title and thumbnail have the biggest impact on click-through rates.
- Consider the performance of your top videos and use that information to guide your content strategy. If specific topics or types of content are consistently performing well, consider creating more content around those topics to leverage your existing success.
Sponsors:
- Check out Liquid Web
- Memberful: Get your free trial for at memberful.com/streamlined
Previous episodes
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429 - Rebranding my YouTube Channel Mon, 29 Apr 2024
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428 - Can AI Change What and How We Repurpose With Greg Wasserman Mon, 22 Apr 2024
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427 - How I Built It is now Streamlined Solopreneur! Wed, 17 Apr 2024
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426 - Building Native Apps using Nocode as a Team of One with Karla Fernandes Mon, 15 Apr 2024
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425 - From Doubt to Determination: Pushing Through the Podcasting Dip [Podcraft] Thu, 11 Apr 2024
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424 - My Be Everywhere Strategy was an Incredible Failure (Which is Good) Mon, 08 Apr 2024
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423 - Discovering What Customers Really Want with Georgiana Laudi Mon, 01 Apr 2024
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422 - Tools Check-in: What am I using so far in 2024? Mon, 25 Mar 2024
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421 - Rethinking Our Relationship with Time and Money with Khe Hy Mon, 18 Mar 2024
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420 - Aligning Your Values to Set the Right Goals with Tanya Alvarez Mon, 11 Mar 2024
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419 - Why I’m Killing my Membership Mon, 04 Mar 2024
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418 - Why Every Business Owner Needs a Podcast with Krystal Proffitt Mon, 26 Feb 2024
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417 - Solopreneurs Need to Sell Strategy as a Service with Maggie Patterson Mon, 19 Feb 2024
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416 - Taking a bet on Substack’s Network Effect with Nathalie Lussier Mon, 12 Feb 2024
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415 - What’s Missing From Your Process? Mon, 05 Feb 2024
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414 - Great Things Require Time Tue, 30 Jan 2024
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413 - My Experiment with Substack and Being “Everywhere” Mon, 22 Jan 2024
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412 - Why LinkedIn's "Best Practices" Might Be Your Downfall in 2024 with Matt Clark Mon, 15 Jan 2024
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411 - My 2024 Yearly Theme Mon, 08 Jan 2024
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410 - How to be a Scrappy Researcher (to Actually Sell Products) with Becky Pierson Davidson Mon, 18 Dec 2023
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409 - You're Using AI All Wrong with Bryan McAnulty Mon, 11 Dec 2023
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408 - How to be Prepared (and Reach More People) as a Podcast Guest with Adriana Baer Mon, 04 Dec 2023
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407 - Stop doing "Sales" and Start Having Conversations with Nikki Rausch Mon, 27 Nov 2023
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406 - Turning the Table: How do I Find the Right Lead Magnet for my Podcast with Zach Swinehart Mon, 20 Nov 2023
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405 - Should We Use AI to Write for Us? (Debate with Alastair McDermott) Fri, 17 Nov 2023
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404 - Why You NEED to Take Calculated Risks to Grow Your Business with Matt "Dappz" McGuckin Mon, 13 Nov 2023
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403 - The 2023 Solopreneur's Gift Guide Mon, 06 Nov 2023
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402 - Why Awkwardness Is Your Competitive Advantage in Content Creation with Henna Pryor Mon, 30 Oct 2023
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401 - The Importance of Digital Storytelling Mon, 23 Oct 2023
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400 - Sometimes You Need to Fire Everyone and Start from Scratch with Jordan Eaton Mon, 16 Oct 2023
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399 - Podcast Workflows: How Trailer Park Got 10,000 Downloads in 6 weeks. Thu, 12 Oct 2023
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398 - Why Podcast Interviews are a Content Goldmine with Tom Schwab Mon, 09 Oct 2023
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397 - How to Stand Out When Everything is Competing for Attention with Steve Woodruff Mon, 02 Oct 2023
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396 - Using Twitter to Grow Your Podcast with Yong-Soo Chung Mon, 25 Sep 2023
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395 - Create More Engaging Cohort-based Courses with the Flipped Classroom Model Mon, 18 Sep 2023
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394 - Why You're Thinking About Building in Public the Wrong Way with Kevon Cheung Mon, 11 Sep 2023
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393 - An Emmy Award-Winning Producer Teaches You Storytelling with Cody Sheehy Mon, 04 Sep 2023
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392 - Why You Need to be on LinkedIn if You're a Creator with Kathleen Celmins Mon, 28 Aug 2023
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391 - Want People to Find Your Podcast? Do More Than Just Tweet with Deirdre Tshien Mon, 21 Aug 2023
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390 - Summer Slow Down: 5 Tools I'm Trying Mon, 14 Aug 2023
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389 - Why You Need to Keep a Digital Journal as a Creator with Andy Ayim Mon, 07 Aug 2023
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388 - Building Your Business by Being Bold with Brooke Janousek Mon, 31 Jul 2023
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387 - What Baby Clothes Can Teach You About Understanding Your Customers Fri, 28 Jul 2023
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386 - Why Your Business NEEDS User Generated Content with Tory Gray Mon, 24 Jul 2023
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385 - Little Experiments I'm Running Fri, 21 Jul 2023
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384 - The Best Thing You Can Do is Document YOUR Journey with Tim Stoddart Mon, 17 Jul 2023
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383 - My Monthly Digest Engine Fri, 14 Jul 2023
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382 - Why I'm Going All-In on Long-Form Content Mon, 10 Jul 2023
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381 - How I Found my VA Fri, 07 Jul 2023
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380 - You're Writing Your Business Book Wrong with Josh Bernoff Mon, 03 Jul 2023